MILLIONS OF FREE LOGOS DESIGNED BY VISTAPRINT CUSTOMERS

Hamilton, Bermuda — July 18, 2008

VistaPrint Launches Updated Logo Tool; Over 340 New Full-Color Designs Available

VistaPrint Limited (Nasdaq:VPRT), the small business marketing company, today announced the launch of a new version of the company’s popular free logo design tool. With the updated tool, customers can design a high-impact, full-color, custom logo in just minutes then see it immediately on a wide variety of products. VistaPrint’s updated logo tool also has a redesigned flow and more than 340 new images bringing the total number of images available to more than 540. Since VistaPrint began offering logos back in 2006, millions of customers have designed logos for free using them in hundreds of thousands of products ranging from business cards to Web sites.


Imagine designing a custom logo that matches your business that is immediately available on all of your marketing products including business cards, brochures, postcards, car door magnets, letterhead, envelopes, T-shirts and even a Web site in just minutes. This may seem like a dream for small business customers strapped for time and resources, but for VistaPrint customers, it’s a reality.

“Logos offer small businesses a professional look. The trouble is, traditional logo design and printing can be costly,” said Ari Sussman, product marketing manager at VistaPrint. “VistaPrint’s updated logo tool empowers small businesses to design a custom logo for free, and then build a cost-effective, corporate identity kit that puts forth the professional look needed to compete.”

Designing a free, custom logo at www.vistaprint.com is easy and only takes minutes. Customers simply type in the name of the company then choose from design options that range from images to text effects. Once the basic logo is determined, customers can customize the color, font and basic layout of the logo then automatically see it on 20 different products. For those that wish to download their logo, a package is available with color and black and white versions for just $24.95. Putting a logo on a VistaPrint product is free. For more information go to www.vistaprint.com/logotool1.

VistaPrint offers small businesses peace of mind by providing everything they need to market their businesses. Products include high-quality and low-cost printed products such as postcards, address labels, brochures, and calendars; promotional apparel including hats and custom T-shirts; and marketing services such as copywriting, design and postcard mailing.

About VistaPrint
VistaPrint Limited (Nasdaq:VPRT) is the small business marketing company having served over 13 million customers world-wide. VistaPrint offers small businesses everything they need to market their business with brand identity and promotional products, marketing services and electronic marketing solutions. A global company, VistaPrint employs more than 1,300 people and operates 19 localized Web sites serving over 120 countries around the world. A broad range of marketing products and services are available online at www.vistaprint.com. VistaPrint’s products are satisfaction guaranteed.

VistaPrint, the VistaPrint logo and VistaPrint.com are registered trademarks of VistaPrint. All other brand and product names appearing on this announcement may be trademarks or registered trademarks of their respective holders.