Tuesday, June 30, 2009

KICKOFF THE SUMMER IN STYLE WITH VISTAPRINT

Make Your Parties and Celebrations Stand Out; Plan with Vistaprint

Vistaprint Limited (Nasdaq:VPRT), the small business marketing company, offers a full line of seasonally themed invitations to help maximize the joy of summer events. While the calendar may mark the start of summer in late June, the season unofficially begins on Independence Day. From July 4th until the season’s end on Labor Day, weekends yield opportunities to celebrate with friends and family – from pool parties and luaus to BBQs and clam bakes. Vistaprint has fully customizable invitations to fit any celebration’s theme, from flags and fireworks to flip flops and seashells. They are also an incredible value, starting at just $7.99 for 10 invitations.

“Throughout the year our customers have many special events in their lives and are always looking for ways to make their parties stand out,” said Melissa Crowe, vice president of marketing services at Vistaprint. “For much less than they would pay in stores our customers can easily design a unique invitation with options like photos and text to make their invites stand out. With thousands of design templates on our site, our customers can be assured that there is a design option to get everyone excited for the big party.”

Instead of sending out an email or relying on word of mouth to build a buzz for your party, sending a unique and creative invitation will ensure that your guests remember and attend. Physical invitations can be easily pinned to a corkboard or attached to the refrigerator and serve as a constant reminder. It is also the first point of contact for guests, so it’s important to start off on the right foot. Vistaprint offers a number of unique summer themed templates that make getting the design process started quick and easy.

The summer invitation line from Vistaprint is perfect for all kinds of parties and events including block parties, fireworks extravaganzas, birthday pool parties, and beachfront cookouts. The high-quality, affordable invitations are available in three sizes and can be ordered with matching custom envelopes. Customers looking to order invitations can simply log onto www.vistaprint.com/summerinvitations. A set of invitations can be designed in minutes from the convenience of home and delivered in as little as three business days.

In addition to invitations, Vistaprint offers its everyday customers products that can help them plan a successful party or even showcase themselves. Products include printed products like return address labels, check printing, postcards and rubber stamps; party favors including pens, hats and T-shirts; photo products such as calendars, posters and holiday cards; and personal Websites. Customers looking for deals can also follow and interact with Vistaprint on social networking sites like Facebook and Twitter.

About Vistaprint
Vistaprint Limited (Nasdaq: VPRT) has astounded more than 19 million small businesses and consumers by giving them the easiest way to make an impression at the best price. With a transformational business model supported by patented technologies, Vistaprint offers products ranging from business cards, brochures and Websites to invitations, thank you notes and calendars. A global company, Vistaprint employs more than 1,600 people, operates 19 localized Websites and ships to more than 120 countries around the world. Vistaprint’s broad range of products and services are easy to access online, 24 hours a day, at www.vistaprint.com, and are satisfaction guaranteed.

Vistaprint and the Vistaprint logo are registered trademarks of Vistaprint. All other brand and product names appearing on this announcement may be trademarks or registered trademarks of their respective holders.

Wednesday, June 24, 2009

VISTAPRINT LAUNCHES NEW BRAND STRATEGY

Renewed Focus on Customers, Site Redesign and Logo Just a Few Elements of
Revamped Brand for Small Business Marketing Leader

Vistaprint Limited (Nasdaq:VPRT), the small business marketing company, today unveiled a host of changes that showcase its newly developed global brand strategy. Developed through extensive testing and research, Vistaprint’s new look and feel is designed to showcase the company’s wide range of products and services available for small businesses and the home, as well as the loyal customers who have made the company what it is today. Some of the noticeable changes include a new logo, tagline and a complete Website redesign.

Customers who visit Vistaprint will immediately notice the impactful changes to the overall look and feel of the site. Vistaprint believes the brand changes will inspire small businesses to be even more passionate about marketing and growing their business, using new services like Websites and Email Marketing. They will also drive consumers to continue connecting and celebrating with friends and family, while capturing the emotions and personality of photographs and messages on invitations and calendars. In addition, Vistaprint is putting its passionate and loyal customers front and center on the site, letting them talk about their Vistaprint experience through real-life stories, videos and quotes throughout.

“Vistaprint is a leader in small business marketing space and we have passionate customers that truly love our company and what we have to offer. But many don’t realize we now offer a whole host of products and services beyond business cards and postcards. Our new brand focus will highlight our comprehensive product offering for both small businesses and the home,” said Wendy Cebula, president of Vistaprint North America. “While our brand might have changed, Vistaprint will continue to provide customers with the same great products and services at an astounding value. We’ll also continue to inspire our customers to expand their creativity in designing their products.”

Vistaprint’s customers are notoriously loyal to the company, and many have been given a chance to share their stories on the new site, and will be consistently featured throughout. Fort Washington Potomac River Tours, LLC is just one example: “I’ve been using Vistaprint since our business started four years ago. I have tried other printers, but the quality and price just didn’t compare,” said Capt. Bill Washington of Fort Washington Potomac River Tours, LLC. “What keeps me coming back again and again is how reliable and convenient it is. I go online, order my products and they always arrive early. Not only is the customer service professional, but helped me save money. Things like this show that Vistaprint cares.”

Vistaprint’s new brand is available today on all 19 of the company’s Websites. The new colors, designs, and accents are designed to showcase the personality of the company, which was built on the same creative, innovative, and passionate values its customers reflect each day.

Vistaprint offers small businesses and consumers affordable products that they can customize and personalize any way they see fit. Products include high-quality and low-cost printed products such as business checks, business letterhead and rubber stamps; promotional apparel including hats and T-shirts; and marketing services, Websites, design and postcard mailing. The company also offers a number of helpful videos and articles on marketing small businesses in their virtual Learning Center.

About Vistaprint
Vistaprint Limited (Nasdaq: VPRT) has astounded more than 19 million small businesses and consumers by giving them the easiest way to make an impression at the best price. With a revolutionary business model supported by patented technologies, Vistaprint offers products ranging from business cards, brochures and websites to invitations, thank you notes and calendars. A global company, Vistaprint employs more than 1,600 people, operates 19 localized Websites and ships to more than 120 countries around the world. Vistaprint’s broad range of products and services are easy to access online, 24 hours a day, at www.vistaprint.com, and are satisfaction guaranteed.

Vistaprint and the Vistaprint logo are registered trademarks of Vistaprint. All other brand and product names appearing on this announcement may be trademarks or registered trademarks of their respective holders.

Thursday, June 18, 2009

EASE YOUR WEDDING BUDGET WITH VISTAPRINT

Affordable, Top-Quality Wedding Product Line Available at www.vistaprint.com

VistaPrint Limited (Nasdaq:VPRT), the small business marketing company, has now made it easier for engaged couples to affordably design custom wedding materials. The company’s wedding product line includes fully matching invitations, save-the-date cards, magnets and thank you cards and is offered at a great value. For example, 100 invitations start at $52 and can be conveniently designed and ordered online and delivered to the couple in as little as three business days.

“When I was pricing out invitations, my jaw dropped at the prices I was seeing,” said Amy Garganta, a bride-to-be and VistaPrint customer. “I had used VistaPrint in the past, trusted their quality and knew that the price could not be beat. When looking at the designs, it was very convenient that there was a link below the thumbnail showing what other products my design matched to. This feature made it easy to design our save the date and thank you cards as well.”

Couples looking to create unique custom high-quality, low-cost invitations and other products for their wedding have a variety of options and designs to choose from. Similar to other products offered, VistaPrint’s wedding-themed options are simple to create and order with customers simply selecting a design and customizing the text. All of the designs may be personalized in a number of ways, including uploading and adding a photo to the invitations. As always, designs can also be uploaded from scratch for an even more personalized design choice. Customers looking to order invitations, save-the-dates, thank you cards and other wedding themed products should simply log onto www.vistaprint.com/weddings.

“Traditionally custom printed products, including invitations and thank you cards, can take up a significant chunk of the overall wedding budget. In these economic times we know that customers are looking for the most value for their hard-earned dollars,” said Melissa Crowe, vice president of marketing services at VistaPrint. “Over the years our customers have turned to us for elegant, high-quality products that allow them to make a positive first impression for their big day. The money that they save in the process can be put toward other costs and expenses.”

In addition to wedding products, VistaPrint offers consumers a number of other affordable printed products such as business cards, postcards, address labels, note cards, and the ability to order checks; promotional apparel including hats and T-shirts; and marketing services such as
copywriting, Websites, design and postcard mailing. Customers looking for deals can also follow and interact with VistaPrint on social networking sites like VistaPrint Facebook and VistaPrint Twitter.

About VistaPrint
VistaPrint Limited (Nasdaq:VPRT) is the small business marketing company having served over 19 million customers worldwide. VistaPrint offers small businesses everything they need to market their business with brand identity and promotional products, marketing services and electronic marketing solutions. A global company, VistaPrint employs more than 1,600 people and operates 19 localized Websites serving over 120 countries around the world. A broad range of marketing products and services are available online at www.vistaprint.com. VistaPrint’s products are satisfaction guaranteed.

VistaPrint and the VistaPrint logo are registered trademarks of VistaPrint. All other brand and product names appearing on this announcement may be trademarks or registered trademarksc of their respective holders.

Thursday, June 11, 2009

VISTAPRINT NAMED TO INTERNET RETAILER 500 LIST FOR FOURTH CONSECUTIVE YEAR

Company Moves up Thirteen Spots to 44 Overall Ranking; Listed No. 2 on
Specialty/Retail List

VistaPrint Limited (Nasdaq: VPRT), the small business marketing company, today announced that it has been named to the Internet Retailer Top 500 list. The company saw its overall ranking from last year jump up thirteen positions to No. 44 from 57 a year ago. VistaPrint also boosted its category rank one spot, moving up to No. 2 on the “Specialty/Retail” list. For the third straight year, the company was also named to the list of top 100 sites in terms of customer
satisfaction. VistaPrint’s score of 77 was four points higher than the list average and saw the company ranked 16th, up four slots from the list a year ago. This is the fourth year the company has been named to this prestigious list.

“Being ranked one of the top 50 companies on the Internet Retailer 500 is an outstanding achievement for VistaPrint, but as a company, we are most proud of our continued rise on the charts over the past four years,” said VistaPrint’s Chief Marketing Officer for North America Trynka Shineman. “This honor can be accredited to our employees’ dedication to providing customers with high-quality products and services at a great value, and to our customers who trust us with their small business and home and family needs.”

Internet Retailer's definitive ranking and analysis of America's 500 largest e-retailers is based on annual 2008 Internet sales, researched by Internet Retailer and confirmed by retailers. This report includes company financial, operational and performance data, as well as vendors in key categories.

“VistaPrint used an effective mix of business development and customer acquisition to generate record Web sales in their most recent fiscal year,” says Internet Retailer editor-in-chief Kurt Peters. “They are using the speed of the Internet and the efficiency of web-based retailing to build a strong e-commerce business in the U.S. and overseas.”

VistaPrint offers small businesses peace of mind by providing everything they need to market their businesses. Products include high-quality and low-cost printed products such as business cards, brochures, moving announcements, calendars and announcements; promotional apparel including hats and T-shirt printing; and marketing services such as copywriting, email marketing, design and postcard mailing. Ordering products from VistaPrint is easy, customers just go online, 24 hours a day, design their products and order with the click of a mouse. Products can be designed, ordered and received in as little as three business days.

About Internet Retailer
Published by Chicago-based Vertical Web Media LLC, Internet Retailer is a monthly national business magazine that is at the core of an e-commerce conference and four directories that serve the retailing community. The Internet Retailer family of products focuses on the Internet's vital role in a wide array of retailing activities, including Web merchandising, supply chain management and multichannel integration. Its 42,500 subscribers are senior executives primarily from retail chains, independent stores, catalogs, virtual merchants and brand name manufacturers. Internet Retailer's circulation represents the largest multichannel readership base of any retailing magazine. The magazine also publishes the most widely read e-mail newsletter in retailing, IRNewsLink, which is distributed four times a week to 30,000+ opt-in subscribers, operates the largest retailing information Website, InternetRetailer.com, sponsors the largest conference in the e-retailing industry and publishes an annual ranking of the 500 largest Websites.

About VistaPrint
VistaPrint Limited (Nasdaq:VPRT) is the small business marketing company having served over 19 million customers worldwide. VistaPrint offers small businesses everything they need to market their business with brand identity and promotional products, marketing services and electronic marketing solutions. A global company, VistaPrint employs more than 1,600 people and operates 19 localized Websites serving over 120 countries around the world. A broad range of marketing products and services are available online at www.vistaprint.com. VistaPrint’s products are satisfaction guaranteed.

VistaPrint and the VistaPrint logo are registered trademarks of VistaPrint. All other brand and product names appearing on this announcement may be trademarks or registered trademarks of their respective holders.